SERVICES

At Upside, we approach every project with enthusiasm, creativity, and a commitment to delivering exceptional results. Whether you're looking to establish a brand, enhance your website, or incorporate eye-catching illustrations, our team is dedicated to helping your small business thrive.

THE SPARK — $1,000 · 1 Day

Skip the long timelines and endless emails. This is your chance to book me for a full day of focused, high-impact design. We'll refine, refresh, or expand your brand — and you'll walk away with polished, ready-to-use assets by the end of the day.

    • 30-minute strategy call

    • 6 dedicated design hours — full attention, no distractions

    • Organised file delivery in all formats

    • End-of-day summary document

    • 15-minute handover call or Loom walkthrough

    • Refreshing your existing brand visuals

    • Designing cohesive Canva or social media templates

    • Updating your website layout, copy styling, or graphics

    • Creating client documents, forms, or PDFs that feel branded

INQUIRE ABOUT THE SPARK PACKAGE

BRAND DESIGN — $4,000 · 3–4 Weeks

This is the full Upside experience — strategic, intentional, and cohesive. We start with who you are and where you're going, then build a brand system that communicates it at every touchpoint. This isn't just a logo. It's everything your brand needs to show up consistently, confidently, and unmistakably you.

    • Full creative strategy (mission, values, personality, target market)

    • 2 moodboards

    • 2 concept directions

    • Finalised logo suite (primary, secondary, submark)

    • Color palette + typography system

    • Brand book

    • All file formats (AI, EPS, PNG, SVG, PDF)

    • Colour codes in all formats (HEX, RGB, CMYK)

    • Instagram launch graphics

    • 1 business card design

    • 1 round of refinements included

    • 30-day post-launch email support

    • Payment plans available

    • Additional concept development

    • Canva template kit

    • Social media kit (profile images, highlight covers)

INQUIRE ABOUT BRAND DESIGN

WEB DESIGN — $6,500 · 4–6 Weeks

Your website is the storefront, the sales team, and the first impression — all at once. The Elevation is a fully custom Squarespace build that looks like you, speaks to your clients, and converts visitors into inquiries. No templates that feel like everyone else. No guessing what page your designer is on. Just a clean, strategic website you'll actually be proud to share.

    • Custom 5–7 page Squarespace website

    • Fully responsive + mobile optimised

    • SEO foundation (meta titles, meta descriptions, image alt text, URL structure)

    • Google Analytics + Search Console setup and submission

    • Speed and performance optimisation before launch

    • Contact form + mailing list integration

    • Stock imagery library curation (20–30 curated on-brand images)

    • Site owner's Loom video library — how to update every section

    • Full launch management

    • 30-day post-launch support

    • Payment plans available

    • Copywriting

    • Online shop

    • Appointment scheduling

    • Blog migration

    • Additional pages

INQUIRE ABOUT WEB DESIGN

THE FULL PICTURE — $9,500 · 6–8 Weeks

This is the package for founders who are ready to show up fully — with a brand that commands attention and a website that converts. Brand identity and web design, aligned from day one, in one seamless process. No disjointed handoffs. No losing your brand's feeling in translation. Everything works together because it was built together.

    • Brand and web strategy aligned from day one

    • Priority scheduling — first on the calendar

    • Brand photography direction guide

    • Launch announcement social graphics (5 Canva templates)

    • 60-day post-launch support

    • 1 add-on of your choice

    • Payment plans available

INQUIRE ABOUT THE FULL PICTURE